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FROM OUR BLOG
How to Set Up and Manage Your Marina’s ActiveCaptain Listing
Give your marina a personality with Garmin’s ActiveCaptain listing – marina’s own social media presence in a niche community of folks who love exactly what you love.
ActiveCaptain for Marinas: Riding the Waves of Technology to Authority Over Your Waterfront
ActiveCaptain is the free app by Garmin that connects to all of your Garmin devices on any boat and aggregates navigation charts, real-time boat statistics, and a community of knowledge shared by thousands of marinas and boaters.
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Recent Quick Tips For Marketing Marinas
A digital treasure chest of Goonie gold: Increase your five-star reviews
Not only do your reviews look good reflecting outward, but a growth-oriented manager will study their reviews for how they can improve internally. They are a foundational support of your digital presence, so let's discuss the strategy behind your feedback, and how to get more of it.
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CMO, DIY, or a Marina Marketing Agency: What’s Right for You?
Today, we explore the upsides and downsides of three marina marketing directions: Chief marketing officers, marketing agencies, or the old-fashioned do-it-yourself.
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The power of video for marina marketing: Why every manager should be integrating short-form video in 2023
Is video for marina marketing translating to more boaters in your marina? We’ll explore why it’s effective and how you can amplify search traffic, page conversions, and product purchases through the simplicity of a cell phone video.
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Strengthening boater communications: How to effectively use direct text messaging
Here are the types of direct messaging available to marina managers, why they’re integral to workflow, and how you can strengthen boater communications and relationships with the ease of a simple text message.
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