Feel like you're in over your head?
You’re in luck. We are the marina marketing specialists engaged in the digital architecture of your waterfront.Our business is the business of the water.
Robinson Crusoe spent 28 years dining on shorebirds and coconut milk.
If only he had himself a quality website.
You open your inbox, and there’s a stack of bold unopened messages from boaters who want to sign a slip lease. You receive a sheet of qualified, tracked leads that directly show the return on your marketing investment.
Can you imagine?
That’s our goal for your marina at Hammer & Nail Marketing. We want to develop your marketing plan into a machine that you can dial up or down as needed. How? We’ll make sure your website is clean and crisp, that your ads get in front of boaters, that your copy, links, and language are fantastically woven to help you show up for all the right keywords.
We are a niche creative team focused on getting marinas and marine industry businesses noticed online. A foundationally sound, custom-curated digital presence is the difference between a flourishing marina and, well, 28 years of coconut milk.
Our immersion in marketing marinas has led to speaking engagements with the Association of Marina Industries (AMI) and the Docks Expo. Our filmmaking background informs our immersive 3D marina virtual tours. Our writing about digital marina marketing has been featured by Marina Dock Age Magazine, Marinas.com, Dockwa, and we host Marketingmarinas.com, a resource for small to mid-sized marina managers.
We specialize in effective, affordable marketing solutions for marinas that demand growth.
Want to learn more? Read on.
What businesses do we cater to?
Marinas
Boat builders
Boat rental businesses
Marina and boating software businesses
Boat dealerships
Marine construction businesses
Houseboat designers
Short term vacation rentals near the water
Yacht charters
Fishing charters
Boat parts and accessories
Docks
Any business that caters to boaters
Want a sample without buying the whole package?
Enter your email and we’ll send you a free marina marketing guide to help you with some basic best practices for marine marketing.
“Sam and his team were responsive and interested in helping us meet our business objectives. The design of our website started with a consultative call about our preferences and advice on best practices in design considerations. We are thrilled with the final product and the ongoing support from Hammer & Nail.”
We create & craft digital works.
Contact Us
FROM OUR BLOG
The Great Marina Manager Migration: A 2025 AMI Conference Preview
The when, where, how, and how much of the 2025 AMI Conference. With two weeks until a week of education and networking kicks off, we ask: What’s going on?
Live from the Docks Expo: A living diary of Marina Dock Age’s 2024 Docks Expo and Marina Conference
The 2024 Docks Expo and Marina Conference was a honeycomb of marine industry activity, and we captured a slice of it for you here.
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Recent Quick Tips For Marketing Marinas
Virtual tours for marinas: Get cinematic with your waterfront
In this informal guide, we take a leisurely cruise through the process of capturing captivating virtual tours of marinas. Grab your camera, bring a notebook, and prepare to learn how to get cinematic with your waterfront.
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CMO, DIY, or a Marina Marketing Agency: What’s right for you?
Today, we explore the upsides and downsides of three marina marketing directions: Chief marketing officers, marketing agencies, or the old-fashioned do-it-yourself.
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The power of video for marina marketing: Why every manager should be integrating short-form video in 2023
Is video for marina marketing translating to more boaters in your marina? We’ll explore why it’s effective and how you can amplify search traffic, page conversions, and product purchases through the simplicity of a cell phone video.
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Strengthening boater communications: How to effectively use direct text messaging
Here are the types of direct messaging available to marina managers, why they’re integral to workflow, and how you can strengthen boater communications and relationships with the ease of a simple text message.
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